Daniel Kahneman, Olivier Sibony, and Cass R. Sunstein

Understanding noise can help us improve our decision quality.

Reducing noise can lead to better outcomes in judgment.

Humans are not as rational as they think they are.

We often fail to recognize the influence of context on our decisions.

Decision-making should be based on evidence, not just instinct.

We need to recognize the limits of our intuition.

The more we analyze, the more we realize our uncertainty.

Noise is the variability in judgments that should be identical.

Expertise does not always guarantee accuracy.

Bias and noise are two different problems that require different solutions.