Jim Collins

The best companies are those that are disciplined in their decision-making.

You can’t make a great company with a mediocre team.

Great vision without great people is irrelevant.

You can’t be great if you don’t have the right people on your team.

Technology as an accelerator, not a creator.

The right people on the bus, the wrong people off the bus, and the right people in the right seats.

Good is the enemy of great.

The flywheel effect: small, incremental improvements that lead to breakthroughs.

First who, then what.

A culture of discipline is not a principle of business; it is a principle of greatness.