Ed Catmull

The creative process is not a linear path but a complex web of ideas and emotions.

From Creativity, Inc.

We need to make sure that we are creating an environment where people feel safe to share their ideas.

From Creativity, Inc.

You can’t be afraid to fail.

From Creativity, Inc.

Creativity is not a talent. It is a way of operating.

From Creativity, Inc.

Creativity is a gift, but it is also a discipline.

From Creativity, Inc.

Mistakes are a part of the process.

From Creativity, Inc.

To succeed, we must be open to feedback and willing to adapt.

From Creativity, Inc.

Creativity thrives on collaboration and communication.

From Creativity, Inc.

In order to innovate, you must embrace change and uncertainty.

From Creativity, Inc.

We must protect the creative process, even when it seems chaotic.

From Creativity, Inc.