#social-proof
Explore Books, Authors and Common Highlights on Social-proof
Showing 4 of 4 highlights
When faced with uncertainty, we often turn to the opinions of others.
From Predictably Irrational by Dan Ariely
Social proof suggests that people will look to the actions of others to determine their own.
From Influence: The Psychology of Persuasion by Robert Cialdini
Social proof is the tendency to look to others to determine our actions.
From Influence: The Psychology of Persuasion by Robert Cialdini
The more people who are doing something, the more likely it is that others will do it too.
From Influence: The Psychology of Persuasion by Robert Cialdini